Mark Salinas – Insight and Action

Re: Insights and Action

Forecast the Future of your Business

Posted by Mark Salinas on July 3, 2008

Develop meaningful sales forecasts in terms of basic business units. Weekly sales for the first months and monthly sales for the first year. Consider possible scenarios, such as a 15 percent rise or fall in sales.

Research your products or services, customers and markets.

What methods does the customer use in purchasing?

Plan how you will make your product or service available to them─wholesale, retail, direct or Internet.

Develop a plan or strategy to follow if your sales forecasts completely miss your predictions.

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